From virtual tours to online bookings: The role of satellite internet in tourism’s digital transformation
2 min read
Tourism was hit hard by the pandemic, but as the world recovers, businesses look to meet new demands and capture growth opportunities. As a result, reliable internet connectivity has become more essential than ever for tourism operators. And, with satellite internet powering guest experiences, marketing, online transaction, and service delivery, the industry is witnessing a post-pandemic boom.
In 2022, the Philippines exceeded its target of 1.7 million visitors, with 2.65 million international arrivals and a whopping 2,465.75% increase in tourism industry revenue. Based on a Statista survey conducted in June 2022, Boracay and Baguio emerged as the top choices for domestic travel destinations in the previous year. Other popular local destinations such as Siargao, El Nido, and Coron in Palawan are expected to remain popular this 2023. As tourists flock back to resorts and hotels, they expect to stay connected with the world. This is where satellite internet comes in – offering fast, reliable, secure connectivity for tourism businesses to meet customer needs.
Connectivity – more than a lifeline for resorts
With reliable connectivity, tourism operators can simplify each stage of the process for them and their customers. For example, instead of relying on traditional payment methods that require customers to be onsite, resorts can offer online payment options for guests, which can make the payment process more convenient and secure. This can help reduce the risk of fraud and chargebacks and increase guest satisfaction. With online booking systems, resorts can better manage their reservations and availability in real time.
The Mpire Resort Siargao faced a significant challenge with its internet connection, which was slow and unreliable. As a result, guests were frequently frustrated, and the resort’s reputation was at risk. However, Mpire’s situation improved dramatically with…
BusinessWorld
2023-04-14 12:02:25
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