June 24, 2022

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Be prepared for the Metaverse

2 min read

In the beginning there was Web 1.0 (web browsers with pictures, colours, audio and eventually video), and then Web 2.0 or the social element of the web (social networks, for instance), and now Web 3.0 is emerging as a new form, where AI and Blockchain can cut out intermediaries and make information and services more readily available, more private, and potentially more secure.

Dario Betti at The Mobile Ecosystem Forum explains that the Metaverse—a virtual digital world where interconnected platforms replicate and improve real life experiences or create new digital and hybrid services—fits here as it will be a contemporary of the Web 3.0 – it refers to the user experience rather than a grander role in society or technology.

Imagine moving from the two-dimensional experience of a web browser screen to a three-dimensional virtual world where people, businesses, services can create a new presence or identity. You—technically, your ‘avatar’—would move across the different shops, offices, theatres, meeting places in the Metaverse. The avatar will be able to talk with others, listen to concerts, buy items, conduct meetings and work, all without the need to be physically anywhere in particular. A lot of this is available today as virtual services without the new 3D interface (web conferences, video channels, e-commerce site).

It should also be noted that many of these three-dimensional worlds already exist in the form of games: Second Life, Minecraft, and Roblox are good examples of virtual games turned into virtual worlds.

How would you navigate in this new world? Possibly by voice assistants (rather than URL addresses) and using Virtual Reality headsets or Augmented Reality interfaces (that will superimpose virtual objects on a smartphone screen pointing at the area next to you.

In the future, rather than VR headsets people might be able to see holograms in front of them, and thanks to Web 3.0 the elements of digital currency (blockchain) and AI…

Business Matters

2022-04-07 09:30:00

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